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Self storage is "BIG" in US and indeed a serious matter, which is why it has spawned an industry which generated a gross revenue of US$22bil (RM76bil) last year.
According to the Self Storage Association (SSA) on its website, an estimated one out of 10 American households is renting a self-storage unit. This represents a 65% increase within the last 12 years.
I'm conducting feasibility study on Self Storage business in Malaysia.